The role of posters

The main point of a Film poster is to advertise the release of a new film. this is because they are usually released very early on and release the date of the film, which gets people excited and hyped up for the film. the posters usually have a range of different information about the film such as the name, the main actors and actresses, the information about its release and the age rating certificate. The posters usually name popular actresses or actors that are starring in the film as it attracts viewers due to the popularity of the stars. the Role of film posters is also to target specific audiences. for example for a film there may be several different posters made so they are all able to work together to target a larger audience. As well as being used to advertise the film, they can also become merchandise. This is because if people are looking forward and excited to watch the film and enjoy it after they have watched it they may decide to purchase one or more of the posters for the film.
There are any different types of film posters that are used for different things, such as teaser posters, character posters and a motion poster. A taster poster is usually used a promotional poster that is released before the official one. it usually doesn't give away much information about the film but contain a large image to spark interest. its main purpose is to generate excitement for the film. the character posters usually just feature a large image of the main character or 2 characters that star in the film. there is usually a tagline to reflect the qualities of the characters.